Us grapefruit completed D financing menstrual management tools to change the current
[Abstract] the United States grapefruit data disclosure, the client application has accumulated more than 100 million users, daily active users reached 5 million.
Tencent technology Liang Chen reported on December 8th
from the tool to the community, and the introduction of electricity providers from the community, the U.S. grapefruit made this change in development over the past 2 and a half years in. With the previous rounds of financing, the U.S. grapefruit CEO Chen Fangyi told the Tencent of science and technology, "this round of financing is to be responsible for the whole business".
December 8th, the U.S. grapefruit announced the completion D round of financing, the funds have been credited into account. The round of financing by the fund’s China and France Innovation Fund led investment, Jingwei venture capital and investment. However, the U.S. grapefruit hand did not disclose the specific amount of financing.
disclosure data show that the application of the client on the line in April 2013, has accumulated more than 100 million users, daily active users reached 5 million. Chen Fangyi said that in June this year, the introduction of the introduction of the commercialization of the product idea, the main way is in the on-line business platform in July, grapefruit street".
just on the line when a single day orders about 8000, the end of the D round of financing, orders have reached 100 thousand single." Chen Fangyi said.
early start, Chen Fangyi around the female market there are two plans, one is to do the self application, another is to do the menstrual management, its purpose is to gather the user. Different from the self timer, menstrual management can be extended to a number of markets, such as health. However, the menstrual management is not the ability to commercial realization, the most direct reason is the frequency is not enough.
In order to solve the problem of
user stickiness, the United States introduced grapefruit community. In fact, Chen Fangyi has many entrepreneurial experience early in college, had run a dedicated to the performing arts company selection model of platform and community talent network. The latter mainly by female users send photos, attract talent mining. Therefore, the operation of community in the view of Chen Fangyi, and not too high threshold, "now the day back to grapefruit posts can reach 1 million scale".
in the operation of the community at the same time, Chen Fangyi found, let female users shopping in the exchange is a natural demand and conversion, so decided to define commercial grapefruit for the electricity supplier. Founded in 2008 and has been running back to the current network, Chen Fangyi think they have the ability to operate electricity supplier.
"we believe that the future of business is the community and business integration," Chen Fangyi told the Tencent of science and technology, "community reputation allows access to the user electricity supplier to reduce costs, improve user activity, social relations can also improve the retention rate of precipitation. Investors recognize our model."
plans for this round of financing, Chen Fangyi said, on the one hand to continue to expand sales, on the other hand, to enhance investment in talent and technology. You will focus on the different needs of users of women during the menstrual period, pregnancy, child care, slimming and other areas of the layout, and promote community and realize the integration of electric tools.
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